In recent years, a series of mainstream popular comedies have been produced in France, Italy and Spain. These films share a key commonality: they exploit regional stereotypes as their fundamental comedic strategy. By taking Ocho apellidos vascos (Spanish Affair, Emilio Martínez Lázaro, 2014) and its sequel, Ocho apellidos catalanes (Eight Catalan Surnames, Emilio Martínez Lázaro, 2015) as case studies, this article proposes that Ocho apellidos vascos operates as a mirror film of Bienvenue chez les Chtis (Welcome to the North, Dany Boon, France, 2008). In the Spanish context, we argue that mirror films constitute a distinctive production trend that should be framed within a very financially successful European cinematic genre: popular comedy. Mirror films are not remakes insofar they do not share intellectual property rights with other productions; they are nationally bound, both in terms of production, themes and esthetics, and they are chiefly designed for domestic audiences, not international markets. And yet, they share common grounds with a variety of international productions to construct their comedic hooks. This allows us to scrutinize how these productions are calling into question traditional conceptualizations of popular European cinema, since they have become a very successful trend within different European countries; mirror film, consequently, problematize the widespread notion that popular comedies do not travel well abroad due to the culturally specific references that render them inexportable.
Classification
subjects
Information Science
keywords
mirror films; remakes; comedy; popular european cinema; spanish cinema; french cinema