Online soccer fandom: from Social Networking to Gaming Articles uri icon

publication date

  • December 2019

start page

  • 2104

end page

  • 2121


  • 12


  • 22

International Standard Serial Number (ISSN)

  • 1743-0437

Electronic International Standard Serial Number (EISSN)

  • 1743-0445


  • This article proposes the term online migrants to define the role of the soccer fan in the contemporary digital landscape, outlining the media-specific and yet mutable characteristics of this practice of cultural communication. It analyzes the transformation of the live & broadcast -the game itself&;8212#into a set of cultural items that reshape the limits of soccer and its consumption. In doing so, it studies the relationship between financially driven media and fan-made flows within the wider landscape of participatory culture. It defines the characteristics of these digital actors in the current mediascape in order to establish the exact coordinates of their time-sensitive, trend-articulated (re-) mediations.


  • soccer; online migrants; participatory culture; gamers; social networking