Joupreneur: an original methodology for raising entrepreneurial intentions among journalism students Articles uri icon

publication date

  • August 2016

start page

  • 599

end page

  • 605

issue

  • 4

volume

  • 25

International Standard Serial Number (ISSN)

  • 1386-6710

Electronic International Standard Serial Number (EISSN)

  • 1699-2407

abstract

  • This article describes in detail, and empirically validates a methodology for raising entrepreneurial intentions among journalism students. The research is based on pre-post surveys of four groups of students (88 in total), ages 18-25, from the Carlos III University of Madrid, and measures the change in the students' intentions after a period of three months in a six-credit, third-year, journalism class. The findings contribute to the theories of education and have wider implications for the practice of entrepreneurship teaching among journalism students.

keywords

  • entrepreneurship; entrepreneurial intention; journalism; education; university students; emprendimiento; intención emprendedora; periodismo; educación; estudiantes universitarios