Offshoring activities impact a company's business model: the case of BBVA and Banco Santander. In: The offshoring challenge: strategic design and innovation for tomorrow's organization Book Chapters uri icon

book title

  • The offshoring challenge: strategic design and innovation for tomorrow's organization

country

  • REINO UNIDO

publication date

  • January 2013

start page

  • 21

end page

  • 35

isbn

  • 978-1-4471-4907-1

keywords

  • offshoring; business model; effectiveness; inefficiency trap; complexity management; case study