Spoof trailers, hyperlinked spectators & the web Articles
Overview
published in
- NEW MEDIA & SOCIETY Journal
publication date
- February 2014
start page
- 149
end page
- 164
issue
- 1
volume
- 16
Digital Object Identifier (DOI)
full text
International Standard Serial Number (ISSN)
- 1461-4448
Electronic International Standard Serial Number (EISSN)
- 1461-7315
abstract
- Spoof trailers are trailers for a non-existent film that typically has a parodic tone, changing the genre of the source film or films. They may combine materials from different films in the form of mash-ups or re-order scenes or shots of a single film, altering the original title cards and voiceover narration. They may also incorporate images and sound bites from popular media artefacts. Spoof trailers have also become one of the key manners through which Internet users inscribe their creativity on the Web, defy copyright laws and re-contextualize previously existing cultural material to challenge the distinction between producers and consumers. I seek to analyse what are the aesthetic characteristics of spoof trailers, the viewing environments in which they exist and the dominant logics at work within the Internet to account for this emerging, Web-specific, form of film culture.
Classification
subjects
- Information Science
keywords
- brokeback; derivative attractions; hyperlink; internet; poly-networked users; spoof trailer